3 March 2021. Bracknell, UK: Science-based technology company 3M is funding a Reading at Home scheme for pupils at Kennel Lane School in Bracknell to help the children to continue to enjoy reading, supporting their learning and wellbeing.
Ahead of World Book Day on 4 March, each pupil from the school, which is for children and young people with special educational needs, has received two books appropriate for their age.
3M is working with the charity, United Way UK, to deliver the 3M/United Way UK Reading at Home scheme at a number of schools where support will be particularly valued. 3M’s funding will help fill a vital gap as many children have had their education interrupted due to the pandemic and reading progression is a major concern.
Commenting on the scheme, Assistant Head Teacher at Kennel Lane, Sara Avenell said: “This was a very generous gift given to the young people of Kennel Lane School and, as staff, we are extremely grateful. The impact is that all pupils from Year R to Year 14 have quality texts matched to both their age and reading ability to enjoy with families and carers at home. This will foster an enjoyment of fiction and non-fiction which will stay with them into the future.”
Corporate Communications Manager for 3M, John Klee, added: “We have a long relationship with Kennel Lane and are delighted to support this reading scheme for its pupils in partnership with United Way UK. Children who have books at home are three times more likely to read above the level expected for their age compared with their peers who don’t have their own books. Reading at home can also have a positive impact on a child’s mental health and bring a great deal of enjoyment.”
Mother of a Year 6 pupil, Claire Clarke praised the scheme: “My son Frasier is delighted with his books. He has thoroughly enjoyed reading both ‘Farmer Duck’ and ‘Six Dinner Sid’. It’s truly heart-warming to know a large multinational company like 3M reaches out within its local community and makes such a big difference.”
Explaining more about the rationale for the scheme, Jane Hudson Jones, CEO at United Way UK said: “An estimated 19 per cent of schools in the UK do not have a school library and nine per cent of children in the UK say that they don’t have a single book of their own at home.1 Reading for pleasure for just 15 minutes per day is shown to improve future life chances for children. The goal of the project is to ensure that every child has the opportunity to love reading, improving their wellbeing and empowering them for future success.”
Notes to editors:
This funding is part of a $1.875 million commitment made by 3M at a corporate level, working with The United Way Worldwide to identify local projects to help the most vulnerable people in society impacted by the Covid-19 crisis.
The UK was one of twelve EMEA countries chosen to receive funding as it has been significantly affected by the pandemic, from both a health and economic perspective. Around two thirds of the $144,846 grant was allocated to community projects through the 3M-United Way UK Give Local Covid-19 Response Programme in 2020.
At 3M, we apply science in collaborative ways to improve lives daily. With $32 billion in sales, our 96,000 employees connect with customers all around the world.
The UK is home to one of the largest 3M subsidiaries outside the USA, employing 2,250 people across 16 locations, including six manufacturing sites.
Products manufactured in the UK include coated abrasives, personal safety equipment, adhesive tapes and industrial microbiology products.
Learn more about 3M's creative solutions to the world's problems at 3M.co.uk or follow @3MUK on Twitter.
About United Way:
United Way Worldwide is a privately-funded not-for-profit organisation based in the US with a network spanning more than 40 countries and territories across six continents. It serves 61 million people across the globe, supported by 2.9 million volunteers and 8.3 million donors.
In the UK, United Way UK was established in 2014 as a national charity with the aim of providing support to local communities to ensure every family and every individual can reach their full potential through good education, financial stability, and healthy lives. As part of United Way Worldwide, United Way UK encourages people and organisations to support the local communities in which they live, work, and raise their children, through recognising each community's specific needs, resources and expertise.
Learn more about United Way UK at unitedway.org.uk or follow @UnitedWayUK on Twitter.
3M: Sue Laybourne, 4CM, +44 7922 424357 email@example.com
United Way UK: firstname.lastname@example.org
3M is a trademark of the 3M Company.